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Media Release |
1st September, 2003 |
Naturally Darling, it's Fashion!
Yak hair is not exactly an image that you associate with fashion.
But designer Elizabeth Adnorno would have to disagree. It’s appeal for her lies in the fact that it is a natural fibre and she shares this love with other less radical materials such as hemp, silk and satin. She uses these materials and her flair for design to create a label of casual chic womens wear.
Elizabeth began her foray into fashion in 1989 by screen printing tee shirts and casual wear in the style of street and surf. Her passion for fabric, colour and mark making led her into the industry. Elizabeth is a very accomplished designer and business person in general. She has completed a completed a BA Visual Arts (Textiles), studied Commercial Textile Design in the UK and completed freelance illustration for various clothing manufacturers. Her textile designs have been selected for sale on European markets.
As well as this thorough grounding in fashion Elizabeth studied Graphic Design & worked as a graphic designer for 5 years including working for an advertising agency and freelance for various companies. Elizabeth worked on large scale events including the "Forest Rally" held in Busselton, WA, creating the artwork for the majority of the promotional material including: signs, brochures, posters, tickets, T-shirts and caps.
She is now launching her self titled fashion label at DesignEdge. Her research into her designs has taken her to New Zealand, Japan, England, France, Italy, Canada & USA.
Her range includes a selection of tops and dresses for the summer season. Her garments are concept driven from a historical reference point, namely Elizabethan/Victorian England which ties in with using the hemp fabrics as this was a fabric used during these times. These fabrics are dyed and printed using sustainable design techniques with every thought to protecting the environment. Elizabeth incorporates opulence, decoration and adornment using rich colours and beading. However these are dealt with lightly and with a fresh, feminine approach.
Elizabeth Adnorno will be showcasing her range at designedge – TCF Australia uncovered, Western Australia’s inaugural textile, clothing footwear and leather exhibition being held at the Burswood Exhibition and Convention Centre, September 23 – 25, 2003
Designedge will offer the chance for every player in the Australian textile, clothing, footwear and leather industries to expose their products to leading international and interstate buyers.
The Burswood Convention Centre will be a showcase of innovative products ranging from designer fashion, textiles, footwear, accessories, homewards, textile products and manufacturing opportunities. A unique feature of the designedge trade exhibition will be a complimentary Business Matching service being provided by TCF WA where firms can lodge their area of interest in developing ongoing future business opportunities within the local, state, national and international TCFL industry.
Elizabeth Adnorno will be located at Stand No 77D at Designedge and will also be available for private showings or appointments.
Gloss Media, the organisers of the annual Perth Fashion Festival, are coordinating the expo on behalf of the Textile, Clothing and Footwear Resource Centre of Western Australia (TCF WA), supported by the Department of Industry, Tourism and Resources and the Belmont Business Enterprise Centre Inc.
For more details on Elizabeth Adnorno contact:
Media Contact: Elizabeth Adnorno
Phone: 08 9448 8016 Mobile: 0415 628 980
